The Town Of 1770 is a picturesque seaside village surrounded on three sides by the Coral Sea and Bustard Bay. Historic as the second landing site of Lieutenant James Cook and the crew of the Endeavour in May 1770, the area is rich in wildlife and natural beauty and offers scenic vistas in every direction.

The Joseph Banks Environmental Park preserves much of the peninsula with fauna and flora indicative of the area. Rugged granite rocky outcrops, both an outer surf and inner still water beach and holiday accommodation in houses, apartments and two caravan and camping parks cater for visitors. Two restaurants are located here as is a general store and small marina. Agnes Water township and beach is located eight kilometres south.

The Town of 1770 is also a departure point for day reef cruises and fishing charters to the outer Great Barrier Reef and day tours and wilderness camping transfers operate to nearby Lady Musgrave Island. Day tours also operate to Fitzroy Reef, Pancake Creek and the historic Bustard Heads lighthouse. For the camping enthusiast, four National Parks including Deepwater, Eurimbula, Mount Colosseum and Round Hill offer wilderness camping and hiking - all best accessed with a Four Wheel Drive vehicle or guided tour.

A completely sealed and tarred road reaches the Town of 1770 from Bundaberg, 120 kilometres to the south, with a partially sealed and tarred road to Agnes Water.